€120k/year in free Google Ads for a nature NGO: 340% more donors
Grant approval + campaigns + landing pages
€120k/year free media; donors and traffic scaled.
The client
Regional foundation protecting natural landscapes, tiny marketing budget.
The challenge
Minimal traffic and donor acquisition beyond personal networks.
Our approach
Grants onboarding, intent-led campaigns, donation landing pages and ongoing compliance.
Results
- Full €120k annual envelope utilised
- Traffic 340 → ~1,496 sessions/month
- Monthly donors 12 → 89
- Newsletter +1,240 subscribers
Technology
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