Fashion / D2C E-commerce migration E-commerce

From Wix to Magento: +187% revenue for a Dutch fashion brand

Magento 2 | Mobile-first | 12-month programme

+187% revenue in 12 months; mobile conversion rebuilt.

+187%
Store revenue (12 mo)
2.7%
Conversion (was 0.9%)
1.1s
LCP (was 4.2s)
Fashion converts on mobile; the old stack capped growth. Magento unlocked merchandising depth and speed.

The client

A Dutch women’s fashion label with 80+ SKUs, strong on Instagram and a modest Wix shop, aiming for scalable international e-commerce.

The challenge

Wix limits: no bundles, no multi-currency, weak fulfilment integration. Mobile conversion was 0.4% vs ~1.8% fashion benchmark.

Our approach

Magento 2 Open Source with custom mobile-first theme, bundles/upsell, Klarna, Sendcloud integration and seasonal category SEO.

After 6 months: 34 top-3 keywords and +220% organic traffic.

Results

  • +187% YoY revenue
  • Mobile CVR 0.4% → 1.9%
  • +220% organic sessions after 6 months
  • +34% AOV via cross-sell

Technology

Magento 2 Klarna Sendcloud API Cloudflare Redis

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