Dealer portal for an automotive importer: 94% of orders digital in year one
Laravel + Vue | NL/FR for Belgian dealers
94% digital ordering; operations unblocked.
The client
Importer serving ~140 dealers in NL/BE, chaotic inbox ordering.
The challenge
Incomplete/duplicate orders, no live stock visibility, PDF price lists.
Our approach
Laravel/Vue portal with stock, dealer pricing tiers, cross-sell, tracking exports and bilingual UX.
Results
- 94% digital orders after 12 months
- Processing ~4h → ~23 minutes
- 3 FTE reassigned to relationship work
- +12% AOV
- Price complaints dropped to zero
Technology
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